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Legal

Privacy Policy

Plain-English on what we collect, why, and how we protect it. Last updated October 1, 2026.

Who we are

NJ Parents Fight Back is a brand of Kid From The Apts., LLC ("we," "us," "our"). We operate njparentsfightback.com to help New Jersey parents coordinate college, insurance, and tax planning. Questions about this policy: Jeff@friedlanderinsurance.com or 908-751-1204.

Information we collect

  • Information you give us. When you submit a form (booking, contact, or worksheet download), we collect details such as your name, email, phone number (including the mobile number you give us for text messages), your child's grade level, and anything you write in a message field. If you use the Magic Box upload, we also collect the documents you upload (such as insurance declarations pages), which may include names, addresses, vehicle and driver details, and policy numbers. We use them only to review your coverage and prepare quotes, and share them only with our licensed agency staff, the insurance carriers we submit to, and the service providers that process the upload on our behalf.
  • Information collected automatically. Like most websites, we may collect standard technical data — IP address, browser type, pages visited, and referring source — through cookies and analytics tools.

How we use your information

  • To respond to your inquiry and schedule your session.
  • To deliver resources you request, such as the Family Squeeze Worksheet.
  • To send occasional helpful information to NJ parents (you can unsubscribe at any time).
  • To understand and improve how our website performs.

How we share information

We do not sell your personal information. We may share it only with service providers who help us operate (for example, our scheduling, email, or analytics tools), and only as needed to provide our services — or where required by law.

Text messaging (SMS)

If you check the text-message consent box on one of our forms, NJ Parents Fight Back (Kid From The Apts., LLC) may send you text messages about your insurance review, appointments, and follow-ups on your intake, plus occasional helpful information for New Jersey parents. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time. Reply HELP for help, or contact Jeff@friedlanderinsurance.com or 908-751-1204. Consent to receive text messages is not a condition of any purchase. We do not share or sell your mobile number or your text-message opt-in consent with any third party or affiliate for their marketing or promotional purposes. Text-messaging originator opt-in data and consent are never shared with third parties, except service providers that deliver the messages for us.

Cookies & analytics

We use cookies and analytics services (such as Google Analytics) to understand site usage. You can control cookies through your browser settings; disabling them may affect some site features.

Data retention & security

We keep your information only as long as needed for the purposes above, and we use reasonable safeguards to protect it. No method of transmission over the internet is 100% secure, however, and we cannot guarantee absolute security.

Your rights

  • You can ask to see, correct, or delete the personal information we hold about you by emailing Jeff@friedlanderinsurance.com.
  • You can unsubscribe from emails using the link in any message.
  • You can stop text messages at any time by replying STOP.

Children's privacy

Our services are directed to parents, not children. We do not knowingly collect personal information directly from children under 13.

Changes to this policy

We may update this policy from time to time. The "last updated" date above reflects the most recent revision.


This policy is provided for general information and is not legal advice.